Sunday, September 11, 2016

Bruce Ratcliff - August 3, 2016 - By either name, it’s bad news

By either name, it’s bad news 

The scientists had it right all along. The world is warming. For half a century, consensus among climatologists has been that rising levels of heat-trapping CO2 would result in rising temperatures.
They came up with an apt analogy for this: greenhouse effect: Your car is way hotter than the outside air when you park it at Fashion Fair in July at noon and come back a couple hours later. So simple. Global warming.

Then Frank Luntz, a Republican political strategist and global warming skeptic, used focus group results to determine that the term “climate change” is less frightening than “global warming.” Makes the future seem nicer – business almost as usual.

Well, as a July 29 Bee article indicates, that future is not-so-nice: “Four outdoor events in Fresno and Clovis are the first casualties of the triple-digit heat wave and dirty air that residents will bear through the weekend. The cancellations [due to the Soberanes fire, which is big and only getting bigger] echo the basic message of the San Joaquin Valley Air Pollution Control District and meteorologists at the National Weather Service in Hanford: Don’t go outside unless it’s absolutely necessary.”

Time to get serious about global whatchamacallit.

Bruce Ratcliffe, Fresno
August 3, 2016

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